Launch offer — 25% off with code LAUNCH-25 See plans →
Microlesson · 5-min read

Crowdfunding, P2P Lending, Startup Funding

## Contemporary Sources of Funding

### 1. Crowdfunding

Raising small amounts from a large number of people, typically via the internet.

  • Used for projects, start-ups, social causes
  • Platforms may charge processing/transaction fees

Three parties involved:

PartyRole
Fund RaiserProject/startup seeking funds
Mediator PlatformOnline platform facilitating the raise
Investors / DonorsContributors of funds

---

### Types of Crowdfunding

#### a) Equity Crowdfunding

  • Investors receive equity shares in exchange for investment
  • Each investor gets a stake proportional to amount invested
  • Popular among start-ups
  • Platforms: SeedInvest, StartEngine, EquityNet

#### b) Donation-Based Crowdfunding

  • Donors contribute without expecting any financial return
  • Used for medical, educational, or charitable causes
  • Platforms: GoFundMe (medical/education), Ketto (India — medical), FuelADream (social impact)

---

### 2. Peer-to-Peer (P2P) Lending

  • Unsecured loans from individual lenders to borrowers via online platforms
  • Borrowers repay principal + interest
  • Lenders (investors) assess risk and expected return before lending

Indian Platforms: Faircent, Lendbox, i2iFunding, RupeeCircle

---

### 3. Startup Funding via Crowdfunding

New companies use crowdfunding to:

  • Validate their business idea with real market feedback
  • Raise equity or debt capital
  • Avoid traditional bank procedures and documentation requirements

Worked example

### Example 1

A cancer patient's family raises ₹10 lakh from 2,000 donors via Ketto — no repayment is promised to donors. This is an example of: → Donation-based crowdfunding (GoFundMe, Ketto, FuelADream are key platforms).

### Example 2

A tech startup raises ₹50 lakh from 500 individuals online; each investor receives equity shares proportionate to their contribution. This is: → Equity crowdfunding (platforms: SeedInvest, StartEngine, EquityNet).

### Example 3

Rahul lends ₹1 lakh to a small business owner through Faircent, expecting 12% annual interest. This is an example of: → Peer-to-Peer (P2P) Lending — an unsecured loan facilitated by an online mediator platform.

### Example 4

Name the three parties in any crowdfunding arrangement. → (1) Fund Raiser — seeks funds; (2) Mediator Platform — hosts/facilitates; (3) Investors/Donors — provide funds.

⚠️ Common exam mistakes

  • Confusing equity crowdfunding (investors get shares and ownership stake) with donation-based crowdfunding (donors get nothing in return).
  • Thinking P2P lending involves secured loans — P2P loans are typically UNSECURED.
  • Forgetting there are exactly 3 parties in crowdfunding: fund raiser, mediator platform, and investors/donors.
  • Listing only equity crowdfunding as a type — donation-based crowdfunding is equally important and distinctly different.
Reference:
Now that you've read this — what's next?
Move from understanding → mastery in 3 clicks. Each option below picks up from this lesson's topic.
Start 15-min diagnostic